| Strategic Planning/ Business Plans |
The United State as a whole has not awakened to the seriousness of world
competition, nor have the awakened up to the advantages of addressing the world
market place. WARNING this will be disastrous for your business.
Our experience for the past fifteen years has made us shake our heads because many
companies and corporations do not have a strategic plan that they really use effectively. We
have seen to often where it is like a warmed over meal of leftovers in that companies and
corporations share the same strategic plan and the only real thing they do is adjust the financials
to reflect more of what has been completed, then they guesstimate what they want to do. You
should ask yourself how viable your strategic plan is versus the present world economy. Our
estimate is that 60% of the strategic plans that are being used have been poorly taught
through and they reflect business as usual.
The point we are making now, we must reinvent our strategic planning from a blank
sheet of paper, and go back to basics. To name a few basics…
1. What business are you really in?
2. What is the market for your product and the world market place?
3. Who is your competition? (The top three)
a. What are their strengths?
b. What is their weakness?
4. What are your strengths?
a. your weaknesses
b. evaluate you and your competition, what are the strategies you should use to
excel in your market place?
c. Think out of the box. Are they any new approaches or designs you should rethink?
5. What are the tactics that you might use to obtain your strategic objectives, and what
are the risks? What would your competition’s reaction be to your tactics?
6. There should be one person that you designate to be the in-house actor
representing your competition. They should be qualified enough to give you their
reactions to your tactics. It is something like having your college football team has the
second string train to play the way your competition is though to be on your big
weekend game.
7. There are much many details that we go into, but we want to whet your appetite and
challenge you to address a few of the areas we could work with you on your strategic
plan. In today’s world, your strategic plan should only last three years because of the
volatility of world conditions.
Your business plan should be an outgrowth from your strategic plan and should be an
extension of only 18 months. It should be reviewed on a monthly basis and reviewed
as to the effectiveness of the tactics being used and the financial forecasting agreed
to for your 18 months business plan. It should be flexible to the opportunities or
problems, where as your strategic, plan if well prepared, should be reviewed but not
changed to any extent unless of some world disaster. It should have one additional
special fall back plan ready if needed.
As Napoleon once said, “All the plans of war go out the window after the first shot is
fired.” He said this because the realities of war and business; unexpected things
happened. You must maintain control, so you might change your tactics but not the
strategic plan. Be realistic and flexible.
We at WCC would be glad to sign a confidentiality statement and review your strategic
business plans at no cost to you. We would point out where we think you are doing the
right thing, and we might questions some areas where you should rethink.
In today’s world of specialization, you need to have proven experience counselors to
rethink your strategic and business plans. I personally have 20 plus years experience
in strategic planning that works. I am a seasoned, imaginative professional, who would
be happy to join your team in addressing your business, its culture, and its objectives,
with a winning strategic plan that will avoid all the obstacles and dangers in the
business environment today. If you call me personally, then we can arrange for my
review of your strategic plan as a starting point at no cost. This is a great way to have a
competent outsider give you their counsel. You cannot operate as business as usually
and expect to survive in the world economy. I look forward to receiving your phone
call.
Roger Lewandowski
CEO of World Competition Consultants
competition, nor have the awakened up to the advantages of addressing the world
market place. WARNING this will be disastrous for your business.
Our experience for the past fifteen years has made us shake our heads because many
companies and corporations do not have a strategic plan that they really use effectively. We
have seen to often where it is like a warmed over meal of leftovers in that companies and
corporations share the same strategic plan and the only real thing they do is adjust the financials
to reflect more of what has been completed, then they guesstimate what they want to do. You
should ask yourself how viable your strategic plan is versus the present world economy. Our
estimate is that 60% of the strategic plans that are being used have been poorly taught
through and they reflect business as usual.
The point we are making now, we must reinvent our strategic planning from a blank
sheet of paper, and go back to basics. To name a few basics…
1. What business are you really in?
2. What is the market for your product and the world market place?
3. Who is your competition? (The top three)
a. What are their strengths?
b. What is their weakness?
4. What are your strengths?
a. your weaknesses
b. evaluate you and your competition, what are the strategies you should use to
excel in your market place?
c. Think out of the box. Are they any new approaches or designs you should rethink?
5. What are the tactics that you might use to obtain your strategic objectives, and what
are the risks? What would your competition’s reaction be to your tactics?
6. There should be one person that you designate to be the in-house actor
representing your competition. They should be qualified enough to give you their
reactions to your tactics. It is something like having your college football team has the
second string train to play the way your competition is though to be on your big
weekend game.
7. There are much many details that we go into, but we want to whet your appetite and
challenge you to address a few of the areas we could work with you on your strategic
plan. In today’s world, your strategic plan should only last three years because of the
volatility of world conditions.
Your business plan should be an outgrowth from your strategic plan and should be an
extension of only 18 months. It should be reviewed on a monthly basis and reviewed
as to the effectiveness of the tactics being used and the financial forecasting agreed
to for your 18 months business plan. It should be flexible to the opportunities or
problems, where as your strategic, plan if well prepared, should be reviewed but not
changed to any extent unless of some world disaster. It should have one additional
special fall back plan ready if needed.
As Napoleon once said, “All the plans of war go out the window after the first shot is
fired.” He said this because the realities of war and business; unexpected things
happened. You must maintain control, so you might change your tactics but not the
strategic plan. Be realistic and flexible.
We at WCC would be glad to sign a confidentiality statement and review your strategic
business plans at no cost to you. We would point out where we think you are doing the
right thing, and we might questions some areas where you should rethink.
In today’s world of specialization, you need to have proven experience counselors to
rethink your strategic and business plans. I personally have 20 plus years experience
in strategic planning that works. I am a seasoned, imaginative professional, who would
be happy to join your team in addressing your business, its culture, and its objectives,
with a winning strategic plan that will avoid all the obstacles and dangers in the
business environment today. If you call me personally, then we can arrange for my
review of your strategic plan as a starting point at no cost. This is a great way to have a
competent outsider give you their counsel. You cannot operate as business as usually
and expect to survive in the world economy. I look forward to receiving your phone
call.
Roger Lewandowski
CEO of World Competition Consultants
